Effective Date: December 2024
This Privacy Notice explains how Superior Linen Limited (“we”, “us”, or “our”) collects, uses, shares, and protects your personal data when you visit our website www.linensland.co.uk (“Website”) or order products from us.
Please read this notice carefully. By using our Website or ordering our products, you confirm that you have read and agree to this Privacy Notice. If you do not agree, please do not use our Website or services.
1. Who We Are
1.1 We are Superior Linen Limited, a company registered in England and Wales under company number 13594763.
1.2 Our registered address is:
1 Wharfside Way, Trafford Park, Manchester, M17 1AW, United Kingdom
1.3 We are the data controller responsible for your personal data.
1.4 Our commitment is to handle your data lawfully, fairly, and transparently, and to protect your privacy at all times.
2. Contact Us
If you have questions about this Privacy Notice or your data, you can contact us:
• Email: help@linensland.co.uk
• Post: 1 Wharfside Way, Trafford Park, Manchester, M17 1AW, United Kingdom
You also have the right to lodge a complaint with the UK Information Commissioner’s Office (ICO) at www.ico.org.uk, but we would appreciate the opportunity to resolve any concerns first.
3. Data We Collect
We may collect and process the following types of personal data:
|
Data Category |
Examples |
|---|---|
|
Identity Data |
Full name, username, title, gender, date of birth |
|
Contact Data |
Billing and delivery address, email, phone number |
|
Financial Data |
Payment card and bank details |
|
Transaction Data |
Product orders, payments, and purchase history |
|
Technical Data |
IP address, browser type/version, operating system, device ID |
|
Usage Data |
Website activity, browsing patterns |
|
Profile Data |
Login details, feedback, survey responses |
|
Marketing Data |
Preferences regarding marketing communications |
We do not knowingly collect personal data from children or process special categories of data (e.g. health, ethnicity, etc.).
4. How We Collect Your Data
We collect data through:
• Direct interactions – e.g., placing an order, creating an account, contacting us.
• Automated technologies – e.g., cookies, server logs (see our Cookies Policy).
• Third parties – e.g., payment providers, analytics tools, and marketing partners.
5. How We Use Your Data
We will only use your personal data when legally permitted. The most common uses are:
• To fulfil your orders and deliver products.
• To manage your customer account.
• To send service messages and updates.
• To improve our Website and services.
• To send marketing (if you’ve opted in).
|
Purpose |
Type of Data |
Lawful Basis |
|---|---|---|
|
Registering you as a customer |
Identity, Contact |
Contract |
|
Processing your order |
Identity, Contact, Financial |
Contract / Legitimate Interest |
|
Managing your account and communication |
Identity, Contact, Profile |
Legal Obligation / Legitimate Interest |
|
Delivering marketing messages |
Identity, Contact, Marketing |
Consent / Legitimate Interest |
|
Improving the Website |
Technical, Usage |
Legitimate Interest |
|
Handling legal/regulatory obligations |
Any relevant data |
Legal Obligation |
6. Marketing Preferences
You will only receive marketing if you have opted in or purchased from us previously and not opted out.
You can unsubscribe anytime by:
• Clicking the “unsubscribe” link in our emails.
• Contacting us at help@linensland.co.uk.
We do not share your data with third parties for their marketing purposes.
7. Disclosures to Third Parties
We may share your data with:
|
Category |
Examples |
|---|---|
|
Service Providers |
Couriers, IT support, marketing agencies, customer service providers |
|
Payment Providers |
Stripe (privacy policy), Mollie (privacy policy) |
|
Professional Advisors |
Lawyers, auditors, accountants, insurers |
|
Government Authorities |
HMRC or regulators as required by law |
|
Business Transitions |
In case of merger, acquisition, or asset transfer |
Data may be transferred outside the UK, but only where adequate protection is in place (e.g., adequacy decisions or standard contractual clauses).
8. Data Security
We implement appropriate technical and organisational measures to protect your data, including:
• Encryption and access control.
• Limiting access to staff who need it.
• Regular system monitoring.
In case of a breach, we will notify you and regulators if legally required.
9. Data Retention
We retain personal data:
• For as long as necessary to fulfil the purposes we collected it for.
• Up to 6 years for legal and tax obligations.
• Longer if anonymised for research/statistics.
You can request deletion of your data, subject to legal requirements.
10. Your Legal Rights
You have the right to:
• Access – Request a copy of your data.
• Correct – Fix incorrect or incomplete data.
• Erase – Request deletion when data is no longer necessary.
• Object – To data use based on legitimate interests or marketing.
• Restrict – Temporarily suspend processing.
• Data portability – Transfer your data to another provider.
• Withdraw consent – At any time, where we rely on consent.
We may ask you to verify your identity before fulfilling your request. We aim to respond within one month.
11. Changes to This Privacy Notice
We may update this Privacy Notice occasionally. The most current version will always be posted on our Website.
Last updated: December 2024